Internet Marketing Gurus And Experts
Studying many of the internet gurus raise the issue: do they make their money from marketing on the internet or do they make their money from promoting marketing on the internet?
Matt Bacak
Go to our Report on Matt Bacak.
Armand Morin
Armand Morin is a successful internet marketer and country music star. For more information about his entertainment career see our special report on Getting to Number One In Sales. He is also famous, along with Alex Mandossian for the Big Seminar series.
As well as promoting the internet as a vehicle for marketing, all the big gurus are adherents of the major success philosophies. Armand has stated:
- Successful people think differently.
- You have to believe in your product. Its value and its price.
- Never take stock in exchange when selling your company.
- Belief - Action - Success
He states that Charles Haanel wrote a book, The Master Key System, that inspired Napoleon Hill and Bill Gates.
Alex Mandossian
"Educate Overtly, Sell
Covertly".
Dave Lakhani
David Lakhani is an expert in PR.
John Reese : Traffic Secrets
Brad Fallon and Andy Jenkins
They are known for the Stomper Net system and are big organic search guys. Stomper Net seems to be largely based on getting lots of backlinks.
Recently, after being number one on Google for the term "wedding favors" for some time, Brad's My Wedding Favors web site has a PR of 0 despite 1700 backlinks and was seen around number twenty in the rankings.
Unless you already know how to use DIV Tags to
manipulate your On-Page Proximity, Prominence, and Position of your
Keyword Density. B -- Keyword Discovery: Presented by Legendary (Really, he is)
Keyword Analyst Dan Theis. Dan is the defacto expert in Keyword
Research. Just do a search for his name in Google
SEO Content Writing, Presented by the Incomparable Ken
Giddens. While Ken is not with us anymore, this presentation has
become a defining moment for StomperNet.
Brad
Callen
Rich Jerk
In December 2006, he is pushing Keyword Xray Software
Summary of the rich jerk
BE AN AFFILIATE
Use
clickbank
commission junction
befree
linkshare
WEBSITE DESIGN
1. give hope in your copy
2. create urgency i.e. buy now and get a bonus etc.
3. make yourself look like an expert
4. give the impression of an objective 3rd party
5. create fear if you don't buy, your life will be ruined
6. be wierd i.e. reverse psychology, don't buy, etc.
Make a fake review site having your vendors product as the best
offer a rebate, people wont use it
be an affiliate for leads
use pay per click
adwords
yahoo(used to be overture)
miva
use miva as a traffic source for adsense(ads are cheaper on miva)
ADWORDS
make wierd ads i.e.
Your breath is horrible
Mine used to be that way too
Find out how to unslime your breath
SEO
get incoming links by registering with free directories
01webdirectory.com
abilogic
big all
ezilion
joe ant
etc.
USE cloaking
YOUR OWN PRODUCT
make your own product and add free gifts
give affiliates bonuses for more sales
collect email addresses on your website
BUY WHOLESALE ITEMS ON EBAY
mostly a rant on how he got ripped off
use escrow.com
don't pay by western union
OTHER ways to make money
use egold
use high yield investment programs hyipdiscussion.com
That's pretty much it. I tried several suggested techniques and lost
several hundred dollars and over 200 hours of time. I asked for a
refund, got an email back asking which techniques I used that didn't
work(a good way to reduce refunds). Rather than list them, I did a
charge back.
Overall the book is written as if the author had been drinking and was
spewing out whatever popped into his little head. Very poor
organization, and worse than useless because of the time and effort
wasted.
Marc Harty has something he calls a Traffic Coop, where he claims that you buy targeted traffic. He says it is not exit traffic. "Right now, I just want to learn more about how I can get 50,000 high-quality, highly targeted, ready-to-buy REAL PROSPECTS to my website without doing a thing except telling you how many I want today."
How does he know that there are 50K visitors interested in my site?
Mark Widawer - Landing Page Cash Machine e-book. Sells Joel Comm's templates as well. He says: "Popunders are also separate windows. Anything that opens in a new window can be blocked by a popup blocker.
That’s why I don’t use them.
I use popovers, which are actually DHTML layers that appear over the page. They can’t be blocked by blockers at all, and are allowed by Google."
His Quicklaunch product:
People usually buy my time for $300 per hour, and my clients invest in me because of the tremendous value I bring to them. So QuickLaunch is an illogical steal by comparison.
You'll get me, alone, for 30 minutes, concentrating just on you, your business, your website, and your marketing. And you'll get all of this at the ridiculously low price of just $47.
In other words, a more targeted, well-qualified buyer should cost
you less on Adwords than a poorly-qualified buyer. This is
the ONLY advertising medium on the planet where this is
true.
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